The Power of Technology in Emerging Markets

Welcome to another episode of FinTech Focus TV, presented by Harrington Starr, a leading FinTech staffing agency in New York. In this episode, we are thrilled to introduce Edgewater Markets, a company making waves in liquidity and technology aggregation. Our guests, Matt Kassel (COO) and Brian Andreyko (CPO), provide deep insights into their operations, growth and the impact of their technology on global markets.

Meet the Guests

Matt Kassel, COO of Edgewater Markets

Matt Kassel has been with Edgewater Markets for over 13 years, playing a pivotal role in its foundation and growth. As the COO, he oversees the operational strategies that drive the company's global expansion.

Brian Andreyko, CPO of Edgewater Markets

Brian Andreyko, the Chief Product Officer, is responsible for the development and management of Edgewater Markets' product suite. His focus is on ensuring that their technology solutions meet the evolving needs of their clients.

Company Overview

Edgewater Markets specializes in liquidity aggregation and technology services, crucial for the modern financial landscape. Founded in 2009 during the financial crisis, the company has expanded significantly, establishing offices in major financial hubs such as New York, London, Singapore, Mexico City, São Paulo, Santiago, and more.

Key Services

Liquidity Aggregation

Edgewater Markets excels in aggregating liquidity, providing clients with access to deep pools of liquidity across various markets. This service is vital for banks, hedge funds and other financial institutions that need to execute large trades efficiently.

Technology Services

The company offers advanced technology solutions that integrate seamlessly with clients' existing systems. This includes low-latency trading infrastructure, AWS integration for high availability, and multilingual support to cater to a diverse client base.

Global Reach and Local Expertise in FinTech

Expansion and Growth in Financial Tech

Since its inception, Edgewater Markets has prioritized global expansion. The company now operates in multiple regions, including Latin America, Asia, and soon, the Middle East. This growth strategy involves identifying emerging markets with a high demand for modern financial technology.

Local Market Know-How

Edgewater Markets prides itself on having "boots on the ground" in each market. This approach ensures they understand local market nuances and can provide tailored solutions. Their teams include local experts who can navigate the specific regulatory and operational challenges of each region.

Client-Centric Approach in FinTech

Listening to FinTech Clients

A significant part of Edgewater Markets' success comes from its customer-centric approach. The company listens closely to its clients' needs, developing bespoke solutions that address specific pain points. This client feedback loop is crucial for continuous improvement and innovation.

Custom Technology Solutions in financial technology

Edgewater Markets offers a flagship product, EdgeFX Custom, which allows clients to customize their trading platforms. This flexibility ensures that clients get a solution that fits their unique requirements, rather than a one-size-fits-all product.

Emerging Markets Focus in Tech

Identifying Key Markets in Financial Tech

Edgewater Markets has successfully identified and entered several emerging markets, particularly in Latin America. They provide modern technology to regions where financial systems are still largely voice-driven, transforming these markets with electronic trading solutions.

Strategic Growth in FinTech

The company's growth strategy involves careful market analysis and client feedback. Recent expansions include trips to India and other parts of Asia, with plans to establish a presence in countries like Korea, Taiwan, Indonesia, and the Philippines.

Technological Innovation

Modern Infrastructure

Edgewater Markets' technology is built on a modern, low-latency infrastructure. They leverage AWS for high availability and proximity of web services, ensuring their platform can handle the demands of global trading.

Development Teams

The company has development teams in key locations, including Mexico City, London, Singapore, and New York. This global presence allows them to provide round-the-clock support and continuous innovation.

Addressing Market Needs

Flexibility and Customization in FinTech

Edgewater Markets' technology is designed to be flexible and customizable. They ensure that their solutions can adapt to the unique workflows and regulatory requirements of different markets, from Brazil to Chile to Colombia.

Enhancing FinTech Client Capabilities

By providing cutting-edge technology, Edgewater Markets enables their clients to compete more effectively. Whether it's a local bank in Peru or a hedge fund in Tokyo, their solutions help clients scale their operations and improve efficiency.

FinTech Recruitment and Talent Acquisition

Importance of US Recruitment in FinTech

As a leader in the FinTech industry, Edgewater Markets recognizes the critical role that recruitment plays in maintaining their competitive edge. Attracting and retaining top talent is essential for driving innovation and sustaining growth in a rapidly evolving market.

Harrington Starr's Role

Harrington Starr, a prominent FinTech recruiter in New York, plays a pivotal role in supporting Edgewater Markets' talent acquisition efforts. By leveraging their extensive network and deep industry knowledge, Harrington Starr helps Edgewater Markets identify and onboard skilled professionals who can contribute to their success.

Building a Global Team in FinTech

Edgewater Markets' expansion into new regions necessitates a diverse and talented workforce. The company prioritizes hiring local experts who understand the nuances of each market. This localized approach ensures that they can provide tailored solutions and maintain strong relationships with clients worldwide.

Employee Development and Retention in FinTech

Edgewater Markets is committed to the ongoing development and retention of their employees. They offer continuous training and professional development opportunities to help their staff stay ahead of industry trends and technological advancements. This investment in their team not only enhances their service offerings but also fosters a culture of innovation and excellence.

Future Plans

Expansion in Asia and Middle East

Edgewater Markets is focusing on further expansion in Asia and the Middle East. They are targeting markets with a high demand for non-deliverable forwards (NDFs) and modern trading technology.

Continuing Innovation

The company plans to continue innovating, particularly in areas like metals trading and connecting onshore and offshore liquidity providers. This forward-thinking approach ensures they stay ahead of market trends and client needs.

Conclusion

Edgewater Markets is a prime example of a company leveraging technology to drive global growth and client success. Their commitment to understanding local markets, combined with their innovative technology solutions, positions them as a leader in the FinTech space.

For more information, visit Edgewater Markets' website or connect with them on LinkedIn. Stay tuned for more insightful episodes of FinTech Focus TV, where we bring you the latest trends and leaders in the financial technology industry.

Harrington Starr, New York Hiring Needs

Get in touch with Harrington Starr to discuss any future FinTech staffing needs. 

We are located at 575 Lexington Avenue, 14th Floor, New York, NY 10022. 

You can call us on +1 646 381 2067

Or email us at info@harringtonstarr.com for more information.